Date: 18^th April, 2019

Time: 10:00-12:00 a.m.

Venue: Xixi Hall, Li Moxi Building, Zhejiang University

【Speaker Introduction】: Professor Chen Yuxin from the School of Business of New York University Shanghai is an expert in database marketing, internet marketing, competitive strategy, retail, pricing, advertising etc.

【Lecture Abstract】：This lecture first proposes and discusses with participants the concept of time series coupling of content consumption flow and the measurement based on unstructured big data information processing, and discusses the neuroscience foundation and its potential applications of the measure.